Generative AI Engine Optimization, also known as Generative Engine Optimization (or short: GEO) refers to a set…Continue readingGenerative Engine Optimization
Tag: online advertising
Agentic AI refers to the more advanced type of AI, aimed at handling complex tasks on behalf…Continue readingAgentic AI
The Coalition for Privacy Compliance in Digital Advertising (or short: CPCA) is known as an NGO, established…Continue readingCPCA
Differential privacy is known as the technique in the digital tech sector, aimed at enabling businesses to…Continue readingDifferential Privacy
Principal media buying (also: principal-based media buying) refers to a media buying method, when an advertising agency…Continue readingPrincipal Media
In the online advertising context, traffic shaping refers to filtering of the traffic, which doesn’t match a…Continue readingTraffic Shaping